Sky Crewing is a brand new airline recruitment company with whom AMS has been involved from its early inception. The company will offer recruitment services for the full range of airline personnel requirements.
We began our involvement with the creation of a striking logo, in two colors and two font wording, that is clean, clear and modern. The “C” and the “R” are linked as an additional memorable device that also helps in licensing and protecting the logo design. “Airline Solutions”, the by-line that we devised, is simple, concise and straightforwardly descriptive of the company’s business proposition.
We were also asked to develop a complete range of stationery items and for these we created a unique curved die-cut edge to one corner, nicely symbolizing the airline industry. The logo and by-line colors work extremely effectively across all the stationery, giving a classy, contemporary feel to the range.
We are now developing the Sky Crewing website which will be real-time interactive – job opportunities will be shown as soon as they become available and applications can be submitted at any time. The site design itself is fresh, personable and simple to navigate.