Santas Home is a premium lifestyle brand founded in 1993, specialising in high-quality bed and bath linen, pillows, duvets, floor coverings, and home décor designed for discerning tastes. Consistent with over five decades of textile expertise from its parent company, Santas Home offers tasteful, exclusive designs with meticulous quality control and product development. The brand caters to those seeking refined comfort and elegant home interiors with timeless appeal.
Years of experience
Product line
Flagship location
Asia Media Studio collaborated closely with A Gourmet to create the supermarket’s new branding. The collaboration included brand strategy, naming and logo development in the initial phases. Afterwards, we also developed the design for their print communication and packaging.
We also assisted A Gourmet with design for some key areas inside their supermarket including the cashier, shelf descriptions and wine section. All internal communication for A Gourmet was also designed by Asia Media Studio.
Once the initial brand strategy was developed and put in place and various design projects were implanted and completed, we developed an overall brand guideline for A Gourmet which features all of the branding elements as well as packaging and all print communication.
For a sleek packaging design that remained on brand, Asia Media Studio worked together with the interior design team of A Gourmet to ensure that the branding elements including font, color and overall ambience was in sync.
BRANDING | STRATEGY | PACKAGING
A new gourmet market chain in Vietnam appointed us to develop their branding strategy and design development.
