By publishing quality content related to your product or service, it will be easy for you to establish and strengthen your brand identity and authority in your industry. Your company will gradually appear as an expert in your preferred field and your prospects will naturally turn to your company to meet a need they feel.
In addition, content marketing actions are cost-efficient, since they cost 62% less than advertising and traditional marketing and generate nearly 3 times more leads according to Demand Metric.
This is why we highly recommend you to develop content marketing. To do so, we can help you to build an adapted strategy and greatly assist you in the creation of content through our digital marketing and design skills. And all along this collaborative project, we are committed to:
Regularly sharing quality content optimized for Search Engines and Social Media that will improve significantly your referencing for specific keywords & hashtags, and therefore increase your brand awareness, your website organic traffic and the amount of recurring user.
By publishing valuable content, you inform, help and educate your users, who will naturally be both more qualified and more inclined to join you rather than your competition on the day they need a service/product you provide.
Contrary to paid advertising, Content Marketing effects do not disappear with the investment, since your high-quality content will keep being referenced, and consequently still work for you by generating more leads over time.
STEP 1
Meeting
We meet with you either in our office in Bangkok, Thailand or online, to ensure we fully understand your vision, your brand, your market and your expectations.
STEP 2
Inventory & Collecting
We will take a look at your website, your different media and the tools you are using to collect all the relevant data concerning your audience and customers. Mixing with your additional information, this will allow us to identify several buyer personas.
STEP 3
Researches
Then, we are going to dig deep into your market through research about your user interest, your user habits and your competition. Consequently, we will be able to identify the market opportunities to be seized.
STEP 4
Strategy design
Once we have gathered all the information we need, we can define together the objectives. Then, we design a strategy of a certain duration to reach them by determining key performance indicators, selecting adapted media, targeting relevant content ideas, establishing editorial planning…
STEP 5
Content production
As soon as the content marketing strategy is ready, we start working on the production of relevant content optimized for search engines and social networks. Your collaboration will be necessary in order to guarantee quality content.
STEP 6
Content promotion
Although the content may not be fully ready, we start sharing it on your different media as soon as we are able to follow the editorial schedule to ensure publication consistency.
STEP 7
Measuring & Optimizing
While the content is published, we measure its performances, with notably the Key performance indicators, to adapt and optimize the content creation and the content promotion in order to get better results.
Get a quotation for Content Marketing & Social Media within 24 hours.
Or ask for an appointment with our teams, in our agency office located in Bangkok, Thailand, or online.