ISON is a leading distributor of door hardware and security accessories in Thailand, with over 40 years of experience. The company specializes in high-quality products such as padlocks, door knobs, handles, hinges, and door closers. Serving both domestic and international markets, they offer reliable after-sales service through various distribution channels, including modern trades and authorized dealers.
Years Experience
Countries Served
Units Sold Annually
After 40 years in the market, the company recognized the need to refine its positioning and strategy. We conducted a comprehensive strategy review, including customer interviews and competitor analysis. This process provided valuable market insights and highlighted new opportunities, enabling the company to adjust its offerings and strengthen its position in a competitive landscape.
To ensure brand consistency after redesigning the packaging, we provided a comprehensive brand guideline consolidation. This detailed document ensures that all future applications follow the design standards we created, maintaining a cohesive and professional brand image. The guidelines serve as a roadmap for consistency across all visual and marketing materials.
BRANDING STRATEGY | BRANDING
Leading in sustainable flooring with refined branding, vibrant color palette, and cohesive guidelines.
