KRAC

Branding Strategy

KRAC

Branding Strategy

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Introduction

KRAC Corruption, operated by Chulalongkorn University’s Faculty of Economics, is a knowledge hub that collects a wide variety of anti-corruption knowledge and resources. They curate a comprehensive library of anti-corruption assets, including academic works, articles, courses, and innovative tools. This user-friendly platform makes learning about ethical conduct and good governance accessible for anyone, fostering a global community committed to a just and transparent society. KRAC continuously analyzes new data, ensuring its resources remain relevant and effective in addressing emerging corruption challenges.

250+

Articles & Research Entries

Knowledge Domains

Collaborating Institutions

Year

2024

Industry

Resource & Data

Engagement

12 weeks

Back

Introduction

250+

Articles & Research Entries

Knowledge Domains

Collaborating Institutions

Year

2024

Industry

Resource & Data

Engagement

12 weeks

Empowering KRAC Through UX/UI Expertise

Asia Media Studio collaborated with KRAC Corruption to design a user-centric platform that excels in both design and functionality. Through in-depth user experience research, we identified pain points like inconsistent design, navigation complexity, limited search options, and intrusive elements. Our UX expertise addressed these by establishing design guidelines with a clear navigation system, robust search functionalities, and limited disruption. This allows users to effortlessly find information and able to locate resources by keywords, topics, or categories.

Asia Media Studio designed a visually appealing UI with clean layouts, a clear information hierarchy, and strategic use of visuals. By prioritizing UX/UI design, we transformed KRAC’s knowledge base into a powerful hub for anti-corruption professionals and empowered them to access resources while also making it user-friendly for visitors to find information.

KRAC: A Modern Destination for Anti-Corruption Knowledge

Asia Media Studio developed a dynamic website that reimagines the presentation of anti-corruption resources. By employing engaging layouts, a carefully chosen color palette that aligns with the brand guideline, and high-quality visuals, the website fosters a friendlier interaction while remaining educational.

Intuitive navigation facilitates effortless exploration of anti-corruption topics. Accessibility features ensure inclusivity, empowering a broader audience to contribute valuable knowledge. This modern and user-centric platform transforms KRAC’s knowledge base into a stimulating destination for anti-corruption professionals seeking to learn, and contribute to a more just society. It also serves as an accessible resource for ordinary individuals to learn and equip themselves with knowledge to prevent corruption.

Hosting and Maintenance

Asia Media Studio’s ongoing support keeps KRAC’s website reliable and secure. We provide secure hosting on a reliable server, guaranteeing smooth operation and accessibility. Regular updates to plugins and website software are implemented to prevent bugs and vulnerabilities.

Our team is readily available for ongoing technical support, addressing any technical issues that may arise and empowering KRAC to focus on its mission with confidence.

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Let’s talk.

Whether you need branding, a new website, or digital marketing, our team collaborates with you to turn ideas into results that connect and create lasting impact.

Quick response.

Prompt and collaborative, we ensure a clear understanding of your project.

Clear next steps.

Following consultation, you’ll receive a clear proposal with timeline.

Let’s talk.

Whether you need branding, a new website, or digital marketing, our team collaborates with you to turn ideas into results that connect and create lasting impact.

Quick response.

Prompt and collaborative, we ensure a clear understanding of your project.

Clear next steps.

Following consultation, you’ll receive a clear proposal with timeline.

Let’s talk.

Whether you need branding, a new website, or digital marketing, our team collaborates with you to turn ideas into results that connect and create lasting impact.

Quick response.

Prompt and collaborative, we ensure a clear understanding of your project.

Clear next steps.

Following consultation, you’ll receive a clear proposal with timeline.